Todd Gurley
Founder, Gurley Marketing Group
Todd Gurley is the founder of Gurley Marketing Group, a consulting firm specializing in “voice of the customer” insight that fuels profitable growth.
Todd has more than 30 years of marketing and market research experience, ranging from two Fortune 20 companies to two boutique consulting firms to consulting for some of the world’s great brands. He has led a broad range of customer strategy consulting projects:
- Identified the consumer decision process in multiple product categories for one of the largest retailers in the U.S.
- Developed a global positioning strategy and downstream marketing and sales strategies for a $5 billion division of a global information technology firm.
- Developed strategic positioning alternatives for two magazine titles for one of the largest U.S. magazine publishers.
- Created a new product and service development process for a major U.S. health care provider.
- Determined the need for a new brand focused on the youth market for a global automaker.
Areas of Expertise
Todd’s customer experience expertise stretches across all of the major categories of customer strategy and communications:
- Brand Strategy and Development
- Product and Brand Positioning
- Market Research: Quantitative and Qualitative
- Consumer Purchase Decision Process
- Customer Segmentation
- Customer Satisfaction and Loyalty Analysis
- New Product/Service Development
- Strategic and Tactical Planning
- Marketing/Advertising Agency Evaluation
- Market Planning and Feasibility
- Competitive/Market Analysis
- Communications: Presentations, White Papers, Marketing/Sales Collateral
Drew Gurley
Partner, Gurley Marketing Group
Drew Gurley is an accomplished entrepreneur, growth strategist, and business development leader with a track record of building scalable brands and customer acquisition systems. As a partner at Gurley Marketing Group, Drew brings more than 15 years of experience leading high-performing organizations and delivering marketing strategies that drive measurable results.
He has founded and grown multiple successful ventures, including nationally recognized agencies specializing in health care, financial services, and consumer-focused digital marketing. His expertise lies in turning complex customer journeys into streamlined sales processes, helping organizations develop repeatable, ROI-driven growth models.
Drew’s work is defined by his ability to integrate strategy with execution as a growth focused executive. From launching nationwide referral programs to leading digital transformation for legacy agencies, he brings a practical and performance-driven approach to every engagement. His leadership has helped generate hundreds of millions in premium revenue and position businesses for acquisition, expansion, or reinvention.
A frequent contributor to industry publications and conferences, Drew is passionate about helping clients translate customer insights into long-term value. At Gurley Marketing Group, he works with organizations to sharpen their brand, improve market positioning, and create growth strategies grounded in the voice of the customer.
Areas of Expertise
- Customer Acquisition Strategy
- Brand Development and Market Positioning
- Digital Marketing and Lead Generation
- Business Model Innovation
- Referral Network Development
- Sales Enablement and Funnel Design
- Organizational Growth and Scaling
- Strategic Partnerships
- Thought Leadership and Content Strategy
- Performance Marketing
Contact Gurley Marketing Group
Contact us today to learn more about a partnership with Gurley Marketing Group.
